Harvard Museum of Natural History

Lightning and Trumpet’s work with the Harvard Museum of Natural History helps them to strengthen their position as an educational resource and cultural destination. Through ongoing publications and materials, we strive to both reinforce their visual branding and to keep it fresh and lively.

newsletters

In a refresh of the Museum’s newsletters, we added liveliness and flexibility, while maintaining continuity with recipients. With each new issue, we seek to enhance the Museum’s presence with layouts that inform and inspire.

teachers’ guide

Our two-color layout of the teachers’ guide is fresh and friendly. We reorganized content for better efficiency and clarity—consolidation saves space and improves comprehension—and directed an intensive photo shoot, resulting in new photos for the guide and for use in other publications.

event promotions

We designed a template suite that enables Museum staff to publicize events easily and quickly. The system adapts to a variety of topics and audiences, producing posters and fliers consistent with their other materials.

gift shop premiums

We have designed additional pieces for the Museum, including shirts, mugs, and postcards. These retain a clear connection with branding guidelines, while recognizing retail considerations.